E-Commerce Taxonomy, Metadata Strategy & Product Classification
About
Hello, I’m Ola Assem.
As a Product Taxonomy & Metadata Analyst, I turn complex product data into seamless shopping experiences. I craft taxonomies, navigation, and filters that help shoppers find exactly what they need—fast.
This site is my living portfolio: a structured body of work exploring taxonomy-driven IA, catalog content strategy, metadata modeling, and product classification in e-commerce.
Why It Matters
A robust taxonomy is the hidden engine behind every click, filter, and category choice. By architecting a single source of truth for product attributes—and embedding it into navigation, search, and data contracts—I eliminate dead-ends, boost findability, and surface exactly what users want. Backed by real analytics and delivered via machine-readable schemas, this approach lets catalogs scale with confidence and ensures every handoff from information architecture to engineering is rock-solid.